Cheesehead Couture: From geographic slur to hometown pride and global fashion accessory
Many Wisconsinites have personal reasons for plopping giant triangles of yellow foam on their heads at every Wisconsin sporting event — from football to baseball, but many forget the origins of the uniquely Dairy State tradition. It all started with taunts from Chicago sports fans in the 1980s. Bears, Cubs, and White Sox fans were not the first group of people to use the term “cheesehead” disparagingly. The Nazis called Dutch people “cheeseheads” or “kaaskop” — meaning stupid or dense — while invading their country during World War II. “Our lovely neighbors to the south from Illinois have been...
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