Sing-along backlash: A heated online debate over moviegoing etiquette follows recent wave of musicals
As movie theaters worked to entice Americans back into seats after COVID-19 lockdowns and labor strikes, the industry marketed blockbuster films like “Wicked” and the dueling releases of “Barbie” and “Oppenheimer” as no less than cultural events. But when certain movies become “events” unto themselves, sometimes different behavior accompanies them. During the theatrical run of “Taylor Swift: The Eras Tour” last fall, fans danced and belted lyrics in the theaters, sharing their glee on social media. Last year, fans at early screenings of “Wicked” did the same, to the chagrin of other moviegoers. One video of a woman dressed...
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